Our Mission
Manchester United, analysed with structure.
United Public Square is a Manchester United editorial channel built for fans who want tactical analysis, structured verdicts, live watch-alongs when the schedule allows, and transfer-fit thinking that explains the club instead of amplifying noise.
"People should leave United Public Square feeling smarter about football than when they arrived."
- The UPS Brand Promise
Founder & Host
JAH-JERRY
JAH-JERRY is the voice and vision behind United Public Square. A football mind obsessed with structure, evidence, and the story behind the scoreline.
Frustrated by a football media landscape built on reaction and hype, he built UPS as a counterweight - a place where analysis is disciplined, verdicts are earned, and every viewer walks away sharper than they arrived.
United Pulse | Live watch-alongs when schedule allows | Post-match reactions | Original matchday rap anthems | Prediction Shorts | Written companion pieces
AI Analysis Co-Host
JAH-AI
JAH-AI is the analytical engine of United Public Square — an AI system designed to process football data, identify patterns, and generate tactical exhibits for the United Pulse courtroom.
From positional heat maps to predictive modeling, JAH-AI does not replace human judgment - it sharpens it. Every exhibit is cross-examined before it reaches the verdict.
The Editorial Approach
Evidence over emotion
Every claim is backed by data, footage, or structured analysis. No hot takes disguised as insight.
Structure over noise
The courtroom format exists to remove bias and force discipline. The verdict follows the evidence, never the other way around.
Memory over speed
We don't race to be first. We take the time to be worth remembering — because that's what builds trust.
What the channel now covers
Weekly United Pulse verdicts, weekend and holiday watch-alongs when the schedule allows, matchday anthems, post-match reactions, prediction Shorts, and written companion pieces in the Journal.